When you think of mighty warrior robots that can transform into vehicles (and other things) most people would immediately think of the Transformers range. There’s no doubt that this brand captured the market, spreading from toys to cartoons to videogames to Hollywood movies. However, there were another set of contenders for the robot toy crown, and they were the Gobots.
Gobots actually started life in Japan (where else) as the Machine Robo series of toys, slightly before the Transformers even came into existence. In 1983 western toy manufacturer Tonka licensed the toys for the US market, and renamed them Gobots in the process.
Sales of the toys were initially very good, as the concept resonated with many a young lad. However, when Hasbro launched Transformers the Gobots suffered. This can be attributed to many things, but ultimately the Transformers toys were just a whole lot cooler. The Transformers looked more robotic an futuristic in many cases that their Gobot cousins, and they had better names too. Where the Transformers had Optimus Prime and Starscream, Gobots had Scooter and Tank (no prizes for guessing what they transformed into).

If you were one of those Child of the 1980′s that were actually born in the Seventies, then you may remember a range of girls toys named Holly Hobbie.
The Wuzzles was an animated series made by Disney in 1985, and given it only managed to notch up a single series of 13 episodes obviously was at the back of the queue when the usually Disney magic sparkle dust of success was being handed out.
I think my first encounter with a Smurf wasn’t with the comics or even the cartoon series, but with the little plastic figurines of the Smurfs that were given away as part of a promotion with a petrol garage. Wikipedia claims it was BP, but that’s only partly right. It was actually a chain of garages called National, which admittedly BP happened to own, but as far as the general public was concerned it was National. They even had a little musical slogan “you’ll get service with a Smurf“. Thanks to
Before I go to far I have to admit I always thought of Sylvanian Families as a toy from the Nineties, but no, it is indeed a product of the Eighties. I think the reason I think this is because it did enjoy a period of high popularity at around the same time as things like the Ty Beanie Babies, mainly due to adults starting to collect toys proactively.
Some cartoon series in the Eighties were notable for being more a glorified TV advert for a range of toys rather than just a piece of children’s entertainment, and M.A.S.K. was no exception to this. This doesn’t mean that the cartoon wasn’t good, indeed far from it, as a poor cartoon is not likely to make kids want the accompanying toys, is it?
The
One of the most successful toy lines of the 1980s was the 





